Interviews Archives - Alt Marketing School

Michelle Boland on Being a Marketing Generalist

Join Michelle Boland, MBA, as she shares her insights on being a generalist marketer in today’s fast-paced world.

Behind the Scenes of ATOMICON and How to Build Community Through Events

Community-driven events and lessons from Andrew and Pete on building ATOMICON prioritising connections and adaptability.

The Unexpected Power of Inclusive Communication with Emily Horton

Join Fab and Emily Horton as they dive into a chat about making communication more inclusive and Emily’s journey from journalism to activism. They talk about creating spaces where people feel safe to give feedback, why slow and steady wins the race in business, and how to stop overthinking and start doing.

How the Smartest Brands Use Data with Inge Hunter

Join Inge Hunter and Fab as they dive into a world where data meets marketing. They chat about smart ways to use data in social media, how AI is changing the game, and why emotional content still matters.

The Story Behind Cowork Crew: How Two Women Started a CoWorking Revolution

Join Fab as she chats with Penni Pickering about bringing people together in meaningful ways. They dive into how Cowork Crew came to be, share some great tips for making networking events feel less awkward, and talk about why having a strong community is so important for freelancers and business owners. You’ll hear practical advice on hosting your own events, plus insights on how working alongside others can boost both your business and your mindset.

Ashlee Sang on Unlocking the Power of Values in Marketing

In this sneak peek of our new short course “Craft a Values-Driven Brand” , Fab and Ashlee Sang explore the significance of values in marketing, emphasising how they shape messaging, […]

Alex Thompson on How to Write Email Campaigns That Get Opened

Fab sits down with Alex as he spills the secrets to building a successful email marketing business, why niching down was a game-changer, and how AI is shaking up the copywriting world.

How to Master Client Proposals and Set Boundaries with Shanté Gorman

Join Fab, co-host Jess, and special guest Shanté Gorman as they crack the code on creating proposals that actually convert.

How to Build Truly Personalised Email Experiences with Yuval Ackerman

Fab is joined by the one and only Yuval Ackerman as they discuss strategies for crafting emails that build authentic connections.

The Secrets of Building a Movement with Areej AbuAli and Women in Tech SEO

Join Fab and our guest Areej AbuAli as she spills the tea on how she created a thriving Women in Tech SEO movement from scratch.

Nia Patel on How to Kickstart Your Career in Marketing

Fab chatted with Nia Patel, a mid-level marketer who’s been navigating the industry for almost three years. They covered everything from getting hands-on experience to the importance of personal branding.

The Future of AI in Marketing with Heather Murray

Join AI expert Heather Murray to learn how AI can transform your marketing strategy. Get tips on SOPs, automation, and using AI tools. Heather is a Top 20 MarTech influencer and founder of AI for Non-Techies, working with big clients like Unilever, HSBC, and Mitsubishi. Get 20% off your subscription and access to Heather’s community.