Powerful social media email marketing productivity tools for marketers
No Hype. No Fluff. Just the Essentials We Swear By.
Look, we’re not here to sell you magic beans or promise your campaigns will “soar beyond your ambitions” (ugh, we hate that word).
Instead, we’re handing over the toolkit we actually use to keep our business ticking like a finely tuned playlist of 90s rock anthems.
Tried. Tested. Approved by our team of marketing rebels.
We’re proud affiliates for some of these tools, which means if you click a link and make a purchase, we’ll earn a commission and you’ll see them marked below (with zero extra cost to you – pinky swear).
But here’s the thing: we don’t recommend tools just to earn commissions. Nope. Our picks are based on actual experience and because they genuinely help us (and you!) smash goals.
COMMUNITY – PARTNER LINK
Join a UK marketing directory connecting small businesses with skilled marketing professionals! They match business owners with marketing talent based on specific skills and industry experience. Members get valuable business benefits plus optional freelancer perks including 24/7 GP access, retail discounts, and mental health support.
Get 25% off any membership with AMS25
EMAIL MARKETING – AFFILIATE LINK
When it comes to email marketing, freelancers need a platform that works as hard as they do. That’s why Kit is our top pick. Built with creators in mind, meets the specific needs of online businesses looking to grow smarter, not harder. We love using their powerful segmentation tools, helping us group subscribers effortlessly.
APP MARKETPLACE – AFFILIATE LINK
If there is one place we go back to again and again to power up our toolkit, that place is Appsumo. It offers top software deals for entrepreneurs at incredible prices. Discover the latest productivity, marketing, and content tools for your business with no monthly fees.
MEMBERSHIPS – AFFILIATE LINK
At Alt Marketing School, we’ve found our community’s perfect home in Heartbeat. It’s an all-encompassing platform where chats, threads, courses, documents, and events come together, creating a space that our members adore, easily customisable in a few single steps.
EMAIL MARKETING – AFFILIATE LINK
Flodesk is perfect for small businesses looking to combine stunning design with seamless e-commerce integration. And because we’re all about supporting small business leaders (that’s you!), we’re thrilled to offer 50% off to help you take your email marketing to the next level.
PRODUCTIVITY – AFFILIATE LINK
We’re always on the hunt for tools that make our marketing smarter and our lives easier. Spoiler alert: we run our whole business on Notion. The cherry on top? Notion now includes Notion AI. Notion AI blends seamlessly into the Notion environment we already use and adore.
CONTENT CREATION – AFFILIATE LINK
We’re all about maximising the potential of our content, and that’s where Castmagic becomes our star player. It’s an AI-driven, audio-first content workspace, revolutionising how we handle audio files and videos. Simply upload, and voilà – you have a suite of ready-to-publish content at your fingertips.
SOCIAL SCHEDULING – AFFILIATE LINK
At Alt Marketing School, we rely on Vista Social to manage campaigns for both our brand clients and the school. From scheduling posts to analysing performance, it’s the powerhouse that keeps our social media strategy running smoothly – and yours can too.
SOCIAL PROOF – AFFILIATE LINK
We love Senja, as it allows you to manage all of your social proof in one place. If you have testimonials on social media, video hosting platforms (e.g. YouTube, Vimeo), and other review sites (e.g. G2, Google, Capterra, Yelp etc), bring them all to your account.
PODCASTING – AFFILIATE LINK
Thinking about starting a podcast? Buzzsprout is the tool you need. From its powerful hosting and in-depth analytics to sleek, responsive web players, it’s built to make podcasting simple and impactful. Plus, we’ve got a little bonus for you: get $20 in Buzzsprout credit to kick-start your podcasting journey.
EVENT HOSTING – AFFILIATE LINK
We are all about making marketing more fun. Butter makes it effortless with its all-in-one platform. Plan, run, and recap workshops, trainings, and meetings with ease using built-in agenda planners, integrated collaboration tools, and auto-generated recaps. Plus, get 30% off your first 3 months to kick-start your next big idea.
SOCIAL AUTOMATION – AFFILIATE LINK
ManyChat is the #1 bot platform for Facebook Messenger, trusted by over 500,000 small businesses to connect with millions of customers in real time – and at scale. Perfect tool for social media managers looking to build seamless, automated customer experiences that drive engagement and sales.
SOCIAL SCHEDULING – AFFILIATE LINK
Ready to invest in your Pinterest strategy? Tailwind is the ultimate time-saving tool for marketers looking to create stunning Pins effortlessly, schedule them at optimal times, and expand their reach like never before. Our favourite way to grow traffic, fast.
PODCASTING – AFFILIATE LINK
From recording to editing, Riverside is our trusted sidekick for producing top-notch video content and podcasts. It streamlines the entire process, cutting down editing time without compromising on powerful editing features.
NEWSLETTER AGGREGATOR
Ever feel inbox overwhelm? If the answer is “yes – on the daily”, then listen up. Our favourite newsletter aggregator just got a whole lot better. New layout, improved features and your own dedicated Meco email address to keep your inbox tidy – oh my! One of the tools we swear by on a daily basis, Meco is honestly a life saver.
DESIGN
When it comes to crafting standout content, Canva Magic Studio is our ultimate creative partner. It sounds like a cliche, but it’s true. We particularly love the template feature. Perfect for marketers and social media managers, it’s fast, fun, and packed with features that help you captivate your audience with ease.
EVENT HOSTING
Make hosting online events a breeze with HeySummit. Designed to save you time, it lets you focus on what matters, engaging your audience. With seamless integrations for the tools you already know and love, you can launch your first (or next) event in just minutes.
PRODUCTIVITY
Looking for an affordable project management? Meet Upbase, the productivity tool we use at the school to work together as a team. By combining project management with daily planning, it helps marketers and teams stay organised, focused, and efficient.
AI & RESEARCH
For articles, training content, and in-depth research, we turn to Perplexity. It’s our secret weapon for getting fast, up-to-date, and reliable answers to even the trickiest questions, all without the hassle of sifting through multiple links or playing detective with conflicting information.
Access our list of 100+ marketing & business tools
The secret of the best marketers out there is a host of tools that help them work smarter – not harder (and guess what, that’s exactly what we have for you).
Tools are categorised as well for a quick glance – and the list is constantly updated.
