podcast episode

Marketing reflections for the end of the year

It's been a long year for marketers - and Fab and Steph share some of their business and marketing reflections as the year ends.

listen to the episode below


It’s been a long year for marketers – and Fab and Steph definitely agree on that one. We’ve seen a lot of changes and had to adapt on the fly. But as we look back on the year, there are some marketing reflections we can learn from.

Our latest podcast episode reflected on some of the biggest marketing reflections from 2022. We also re-introduce Steph to the podcast – and indulge in some festive singing.

One of the big takeaways is that marketers need to be flexible and ready to change direction at a moment’s notice. The days of set-in-stone marketing plans are over.

Flexibility and readiness to change are key for marketers. Being able to adapt to new situations is what will set successful marketers apart from the rest. If you want to be a top marketer, always be ready to pivot and make adjustments as needed.

Another lesson is that marketers need to let go of their egos. We can’t be attached to our ideas and campaigns. If something isn’t working, we must be willing to let it go.

Fab also introduces a brand new segment for 2023, and a special thank you to all of our listeners so far – we see you.

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