podcast episode

Dan Murray-Serter on how emails helped scaling Heights success

Fab has a chat with Dan Murray-Serter, co-founder of Heights, to talk about how newsletters and emails have supported Heights in its growth

CLASS IN SESSION

listen to the episode below

In the first episode of 2021 (cue party poppers) Fab has a chat with Dan Murray-Serter, co-founder of Heights, to talk about how newsletters and emails have supported Heights in its growth (and secured a crowdfunding goal in record time!). In fact, expect the unexpected, including the guest appearance of the fluffiest cat in the UK.

At the beginning, they used their newsletter to communicate with people about what what behaviours they use related to the topic.

They went out and did a bunch of user research from people that were reading the newsletter, and asked them about their behaviours, what they did to look after their brains, what they did to look after their general well being: “this idea of supplements and vitamins came up all the time, in terms of people starting a habit, not finishing it and showing us what they had in all of these things became really obvious to us.”

About Dan Murray-Serter


Dan is the Co-Founder of the brain care company Heights. He is also the host of the UK’s top business podcast, Secret Leaders. Dan’s focus on writing about mental health and science comes from his own experience battling anxiety, burnout, depression, and insomnia – and his experience of solving a lot of this through diet and supplementation is exactly what led to him starting Heights.

Resources mentioned

listen on your favourite podcast platform

We made a pretty tight case, so we’ll leave it to you to find us on your fave podcast app. Welcome, marketing rebel!

A big thanks to our sponsors

We are incredibly grateful for our amazing partners and sponsors, who help us bringing even more incredible audio lessons to you

Expert Looking for your next guest slot?

We curated a list of podcasts looking for guests – add your email below to access the full list and start amplifying your work ⤵︎

applications for our next cohort are open
you do not need years
you just need 3 months

BECOME AN ACCREDITED POSITIVE IMPACT STRATEGIST

Skip to content