£57.00
Creators are a powerful too in every marketer’s arsenal. They bring authenticity and relatability that consumers crave. They offer creative ways to drive revenue, build loyal communities, and provide data goldmines that could completely reshape your strategy. And let’s face it, creators are pretty good at content, helping you build trust in new and eye-catching ways.
The creator economy was valued at $250 billion in 2023 and is expected to reach $480 billion by 2027, showing no way of slowing down (Hubspot).
By mastering the creator economy, you add a unique tool to your already amazing toolkit. Stay relevant and get more engagement for less dosh.
Guided by Alt Marketing School’s headteacher Fab Giovanetti, you’ll learn how to harness the power of creators to boost your personal brand, business, and client success.
Join our wider student community, including events for students and chances to get answers to your questions.
Access video training from experts in the field, to learn from their journey and experience.
Campaign ideas, top tools and bonus materials? With your course you'll get ongoing access to resources in our community channels.
Complete projects and get real life feedback from our team with ideas, fresh perceptive and a full breakdown of things you can do to make your real-life work shine.
Because making learning fun is kinda our thing.
The Power of the Creator Economy – Explore how the creator economy is reshaping marketing, business, and audience engagement.
Watch the Dashboard Walkthrough – Get a step-by-step guide on how to use the dashboard to plan, manage, and optimise creator campaigns like a pro.
Mixtape: Heinz, Innocent Drinks, Airbnb – Analyse real-world campaigns from top brands to understand effective marketing strategies in the creator economy.
Fab Giovanetti is an award-winning author, entrepreneur and marketer of 15 years with a love for GIFs, band t-shirts and strong coffees. She is the CEO of Alt Marketing School, looking to make marketing more impactful, accessible, inclusive and fun.
She also works as a fractional CMO for a portfolio of clients, and is a guest lecturer for organisations such as Semrush, Underpinned and Jolt. Featured in The Next Web, Business Insider, Forbes among others, she was nominated one of the 50 digital women to watch in 2024, 2023 and 2022. She was also recognised among the top 100 Marketers in 2023 by Growth Daily and one of the Top 100 Marketing Influencers Index 2023.
For the final project, you’ll set up your very own creator campaign dashboard. This hands-on task will help you apply everything you’ve learned in the course. Gather data, organise creator partnerships, and plan your outreach using the templates provided. By the end, you’ll have a functional dashboard that’s ready to use for your next big campaign. Think of it as your Creator Campaign Mission Control.
Level up with AMS
Looking to supercharge your team’s marketing skills? The AMS courses are available both on-demand and live, and are perfectly tailored to your marketing stars.
Dive into our offerings by reaching out at hello@altmarketingschool.com
Navigating through a sea of course options might leave you with a sprinkle of skepticism and at AMS we completely understand that. At the end of the day, our job is to help you succeed.
We want to give you EVERY opportunity to not just consume but to implement the knowledge and strategies absorbed from our training. Hence, we’re offering a full MONTH for you to dive deep into the course, align with the lessons, apply the strategies, and do the work to make your marketing more effective.
For more full details and conditions, click here.
Nope, no ticking clocks here! Once you’re in, you’re in for a lifetime of access. We continuously refine, add, and update our content to keep it sparkly and relevant. So, not only do you have forever access to the current content, but you’ll also receive all future updates and enhancements as long as the course exists!
What sets our classes apart is our commitment to hands-on, actionable learning. While many courses offer theoretical knowledge, ours are designed for real-world application. Each course is an immersive experience where the skills you acquire are applied immediately and integrated into your marketing toolkit.
Since the course lets you follow your own learning journey, time investment can vary. Dedicating approximately two hours a day to the training allows you to get through the course in about a weekend. But remember, replay, pause, and play it again whenever you need.
We aim to build training that can support marketers with all levels of knowledge. Each course also includes a breakdown of the level of knowledge required and anything else you may need to make the most of your training.
