If you’ve ever had to present marketing results and felt your stomach drop because you’re not 100% sure you can defend your decisions… this course is for you.
Because the real problem isn’t “your presentation deck”.
It’s that you’re being asked to prove impact, justify spend, and show direction, while your strategy still feels like a pile of tactics and acronyms.
This is a practical 90-day audit framework that gives you not one but three repeatable system for setting goals, choosing what to measure, and turning insight into decisions you can stand behind.
You’ll stop reporting numbers that don’t mean anything and start building a clear story: what’s working, what’s wasting time, and what you’re doing next.
Join our wider student community, including events for students and chances to get answers to your questions.
Campaign ideas, top tools and bonus materials? With your course you'll get ongoing access to resources in our community channels.
Complete projects and get real life feedback from our team with ideas, fresh perceptive and a full breakdown of things you can do to make your real-life work shine.
Because making learning fun is kinda our thing.
Fab Giovanetti is an award-winning author, entrepreneur and marketer of 15 years with a love for GIFs, band t-shirts and strong coffees. She is the CEO of Alt Marketing School, looking to make marketing more impactful, accessible, inclusive and fun.
She also works as a fractional CMO for a portfolio of clients, and is a guest lecturer for organisations such as Semrush, Underpinned and Jolt. Featured in The Next Web, Business Insider, Forbes among others, she was nominated one of the 50 digital women to watch in 2024, 2023 and 2022. She was also recognised among the top 100 Marketers in 2023 by Growth Daily and one of the Top 100 Marketing Influencers Index 2023.
Create your very own tracker to monitor your progress and make this one of the most exciting appointments with yourself each month—we promise!
Time to put your new skills to the test! For your class project, you’ll dive into a hands-on marketing audit that’ll sharpen your strategy. Grab your magnifying glass (figuratively) and dissect your current marketing efforts. Identify the hits and misses.
Define clear, achievable goals based on your audit so that you’ll never be flying blind. Know exactly what to do next and why, because your time is money and those social media posts won’t schedule themselves.
Level up with AMS
Looking to supercharge your team’s marketing skills? The AMS courses are available both on-demand and live, and are perfectly tailored to your marketing stars.
Dive into our offerings by reaching out at [email protected]
Navigating through a sea of course options might leave you with a sprinkle of skepticism and at AMS we completely understand that. At the end of the day, our job is to help you succeed.
We want to give you EVERY opportunity to not just consume but to implement the knowledge and strategies absorbed from our training. Hence, we’re offering a full MONTH for you to dive deep into the course, align with the lessons, apply the strategies, and do the work to make your marketing more effective.
For more full details and conditions, click here.
Nope, no ticking clocks here! Once you’re in, you’re in for a lifetime of access. We continuously refine, add, and update our content to keep it sparkly and relevant. So, not only do you have forever access to the current content, but you’ll also receive all future updates and enhancements as long as the course exists!
What sets our classes apart is our commitment to hands-on, actionable learning. While many courses offer theoretical knowledge, ours are designed for real-world application. Each course is an immersive experience where the skills you acquire are applied immediately and integrated into your marketing toolkit.
Since the course lets you follow your own learning journey, time investment can vary. Dedicating approximately two hours a day to the training allows you to get through the course in about a weekend. But remember, replay, pause, and play it again whenever you need.
We aim to build training that can support marketers with all levels of knowledge. Each course also includes a breakdown of the level of knowledge required and anything else you may need to make the most of your training.
Each week at Alt Marketing School we share marketing quick fixes with fresh insights + one deep dive from the most inspiring campaigns and tactics to help you work smarter and save time in the process.