How to Optimise Your Sales Page Copy

Want to know how to write really effective sales pages?

I’m guessing that’s a yes please, so join us this week for our Q&A panel with the fantastic Suzanne Frear who’s going to spill the tea on how to master copywriting for sales.

Changing the way you think about selling, focusing on the benefits not just features. Building your story to resonate with your audience, and addressing any of the sticking points before they arise

What we’ll cover:

• What are the key elements that make a sales page truly effective?
• How do you shift the focus from features to benefits in your copywriting?
• How do you test and measure the effectiveness of a sales page?

About the speaker:

Suzanne Frear is an award-nominated expert in creative Copywriting and messaging that connects.

She has the unique gift of taking her clients’ ‘brain dump’ and crafting it into bright, shining copy that grabs the attention of the reader and holds it. She’s on a mission to rid the world of bland, boring jargon, in its place bringing bold, brilliant copy that really hits the beaver on the nose!

Suzanne works with clients across the globe, from VIP entrepreneurs to change-making non-profits, always bringing her insightful talents and professional approach to every brief.

Having lived in Germany and America, Suzanne is now settled in Warwickshire in the UK, she is a magazine columnist, regular podcast guest, experienced group trainer and is currently working on her own fiction novel.

In her spare time she’s an avid reader, walker, swimmer and joker – recognised far and wide for her loud belly laugh and snort.

Visit Suzanne’s website at www.suzannefrear.co.uk for lots of fabulous resources to help you take your copy from ‘meh’ to ‘AMAZING’!