Join Fab and Annie-Mai Hodge as they chat about all things meme marketing and its place in today’s social media world. They share their thoughts on staying authentic, building genuine connections, and really getting to know your audience.
The pair discuss how marketers can get creative and try new things while being mindful of meme etiquette and copyright rules. Most importantly, they remind us that marketing should be fun – it’s all about finding your voice and creating content that your audience can relate to.
Key Takeaways
- Memes can get your message across in a relatable way – just create your own instead of borrowing others’ work. Resources like “Know Your Meme” and Pinterest can help you understand what resonates.
- While building a strong brand is important, don’t forget to experiment and have some fun with your marketing. Natural, creative content often connects better with audiences.
- Test different content types and pay attention to what works. Track engagement and follower growth, and don’t be afraid to give underperforming content another chance at a different time.
- Success in marketing doesn’t require a traditional background. Focus on what you’re passionate about, advocate for yourself, and build connections in your industry. Stay authentic and true to your values.
About Annie-Mai Hodge
Annie-Mai Hodge has built a community of over 350k followers across Instagram and LinkedIn, growing Girl Power Marketing into a powerhouse of influence and empowerment. Through her authentic approach, she has connected with her audience on a personal level, sharing her journey of resilience and success while offering practical advice and inspiration.
Her genuine passion for helping others has resonated deeply, creating a loyal and engaged following. By consistently delivering value, fostering meaningful relationships, and using her platform to uplift and educate, Annie-Mai has turned Girl Power Marketing into a trusted resource for aspiring entrepreneurs, women and girls looking to elevate their careers.
Follow her on LinkedIn: Annie Mai-Hodge
Instagram: @girlpowermarketing
Episode Resources ✍️
- “Just a Chill Guy” Meme: Explore here
- Pinterest Reaction Pictures: Browse here
- Kapwing Meme Generator: Create here